CUSTOMER SERVICE
Consumers must have confidence in
your ability to deal with their
questions and concerns prior to
purchase as well as knowing that you
will look after them once they’ve
bought your products. Making sure
that is highlighted wherever possible
across your main sales pages will
help to instil confidence and improve
sales conversions too.
FUNCTIONALITY
Your website must be designed to
work seamlessly across different
platforms and devices. Mobile will
play the most important role, so
making sure that the site loads
quickly, checking that all product
images and text look effective and
reads well in much smaller browsers
is vital for success.
CHECKOUT
One of the main reasons for high cart
abandonment is when sites have an
unnecessarily long checkout process.
Industry experts, all agree that the
less steps that a consumer has to
make during their purchase cycle,
ideally between 3 to 4, the lower the
chances of the sale being aborted.
Details required to complete a sale
should be kept to an absolute
minimum.
TRUST WORTHINESS
Making sure that your site has an SSL
certificate, is a prerequisite to trading
securely and successfully online. It
is also a requirement by law to have a
privacy policy in place that protects
the personal data of the people that
entrust you with it, when having to fill
out contact forms and particularly
when completing a payment
transaction that requires sensitive
information during the process.
PRODUCT DESCRIPTIONS
Making sure that consumers can
easily find what they’re looking for, by
having product descriptions that are
unique and relevant to what they are
searching for is an important
element, both in terms of making the
user journey as easy as possible, as
well as ensuring that you avoid
duplicate content issues, that may
harm your search rankings.
CUSTOMER REVIEWS
If you have customer reviews then
make sure that you plaster them
across your site in prime areas that
are easily visible to a first time visitor.
It is a long proven and well
established fact that people like to
read what others have to say about
the whole buying experience with you
and are more likely to buy as a result.
As the saying goes…’if you’ve got it,
flaunt it!’
“Duplicate content and bad
keyword targeting plagues most
eCommerce websites!
Identifying what’s being
searched for and applying the
right messages is critical for
success”
020 7873
2476
SERVICES
SOCIAL
ADDRESS
Digitalhound Ltd
207 Regent
Street
London
UK
W1B 3HH
Tel. 020 7873
2476
CONTACT
©2021 Digitalhound London.
Get our marketing team
working on your Ecommerce
store. Call 020 7873 2476 now…
Choosing the right platform to launch your
online store can be a daunting prospect as
shopping portals and ecommerce stores are
both extremely popular and highly competitive.
The most popular platforms of choice right now
are Shopify, BigCommerce, WooCommerce and
Magento. Each one of these has their relative
merits and we will be happy to discuss them
and advise you on which one would be best
suited for your particular business model.
Our team of specialists will work alongside you
to craft the most effective selling solutions
complete with back end, online credit card
payment processing, sales order processing,
call centre systems and customer databases.
We work closely with you at every step of the
way and will not stop until you are fully
satisfied with your finished product.
eCommerce Web Design &
Marketing Services…
Once your store has been built you then have
the ongoing headache of driving traffic to it in
order to sell your products and services.
Digitalhound can certainly help you with that,
as we provide a ‘worry free’ solution by
marketing your store, improving your search
rankings, developing leads & re-marketing
strategies, analysing and segmenting data to
get better insights to convert more customers.
Ongoing digital marketing is key to the success
of your ecommerce store and at Digitalhound,
we constantly assess and evaluate best
practices to ensure that what we create are
‘best in class’ high sales converting websites.
Our agency helps you go one step further
Services designed to promote your brand…
Getting your store tills ringing
with the right consumer strategy…