Simon Caroppo - Marketing & Communications Specialist - Alza.co.uk
“Amazing - Great work guys, the content that you’ve produced is
awesome and we’re pretty excited about the magic that this is going
to generate for us…”
”Fantastic, the videos and posts that you’ve created are absolutely spot on. Getting the
balance between creativity, brand tone and quality has always been a bug bear for us,
but you guys have nailed it - I’m impressed!”
Steve Miller, Director - All Destinations Travel Group
TWITTER
Twitter is a great way of tapping into what your target audience are interested & engaged in, who the influencers are and
what’s currently trending in your industry. When used well, it is also great vehicle for additional visitor traffic, brand
exposure, displaying your business expertise, promoting offers, and enhancing sales growth.
FACEBOOK
Great for driving visitor traffic and sales, Facebook Messenger is also a powerful tool to use for direct interaction with your
target prospects for informing, entertaining, selling products and growing your brand awareness. Although harder to reach
your audience organically, paid ads on here can be pretty effective with the right demographic drill down.
LINKEDIN
Amazing growth potential with this peer to peer business platform. LinkedIn is currently rewarding quality content producers
with a massive opportunity to get brand messages in front of huge audiences of industry leaders and decision makers. Don’t
waste time or sleep on this. - Jump on it right now and produce content at scale if you can!
PINTEREST
A visual search engine that has gone from strength to strength, a recent study concluded that 93% of its users use it to
plan or make a purchase as opposed to the 27% average of other platforms. Usage by the end of 2019 grew to 322 million
active monthly users, with 55% of Pinners looking specifically for products to purchase, it is no wonder that major
household brands from various consumer market sectors have heavily embraced pushing organic content and paid
advertising on this platform.
INSTAGRAM
With 0ver 400 million active users and growing, Instagram is rapidly gaining more significance within the business
sector, There are reportedly 24 million active UK users, which represents 42% of the UK's population that according to
Instagram can all be reached with advertising.
©2022 Digitalhound London. Registered in England & Wales 09302377
SOCIAL MEDIA MARKETING
helping to grow your business…
…at scale is an absolute must if you want to grow your business in 2020 & beyond!
The popularity and astronomical growth of social content sharing platforms
make it imperative and relatively easier to tap into a wider audience than ever
before.
Learn about each platform - Their Respective Audiences - What To Post
-When To Post - What Format Works Best - How Much To Post - When To
Back Off.
Market at scale is our advice and keeping testing to make sure that a). You’ve set
realistic KPI’s against each campaign b). Identified who the right target audience
is for your business & c). That the content your putting forward is actually
resonating with them.
With millions of avid users, businesses are compelled to become quickly astute
in the way that they communicate and build relationships with these audiences.
And yet, the question that we’re often asked is, “Can social media grow my business?”
The short answer is emphatically YES! - It is no longer a choice issue - It’s more about how well you can shape your
marketing strategy around each platform to reap the benefits.
For instance, by generating high quality content and spreading it across selected social platforms, you can exponentially increase
word-of-mouth mentions about your brand, products and services.
The key to successful social media marketing, lies in developing ‘trust’ and influence. By using social media as a listening post to
collect valuable data on how your brand, product and/or service is perceived, and then by using this info wisely, you enable
your community of fans and customers to naturally and organically help build your business.
So, How Can We Help You?
Knowing where your customers both current and future hang out
online, quickly enables us to build relationships with them &
accurately forecast the ROI you will receive by working with us.
Our proven strategy is centred around creating high quality blog posts,
engaging graphics, videos, images, Infographs, memes and tweets to
stimulate and influence conversations, develop brand trust and grow
loyalty, increase visitor interactions and improve sales conversions.
WHERE ARE YOUR CUSTOMERS?
Social media is now part of our daily lives.
Your customers both current and future
are actively engaged on various platforms
and so are all of your major competitors.
Jump on board today and wholeheartedly
embrace marketing to this media or
become a lost and lonely business voice
in the crowd.
Not every platform is going to be right fit - Our team will work only with
ones that we know have right target to ensure that your money is
being spent wisely to achieve greater gains.
Our team have courted and wooed audiences across platforms and have built up deep knowledge and insights in to what works
best for each platform to grow & sustain loyalty for brands in a variety of market sectors.
We’re proud to be classified as industry leaders, so this social media marketing package fully reflects the expertise and reputation
that we’ve built up over many years.
Listed below is a brief snapshot the major networking platforms and important reasons why they could benefit your business:
Digitalhound.co.uk
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Mobile Marketing